Dear Sales Doctor. We are twice as expensive as our direct competitors. Should we cut our prices to compete – the market is tough with businesses cutting their marketing budgets. Many Thanks, Steve. Dear Steve, That’s a great question and … Readmore

Sales Training: Costs There’s no hard and fast rule for working out sales training costs – the number of different training providers and courses prevents such generalisations. We can however provide you with a few factors to consider when pricing … Readmore

Tips for Choosing Open Courses Again, the style and approach of the company delivering the training is something you’ll need to investigate yourself in order to ensure a good match for your people and products. But with open courses, where … Readmore

Tips for Choosing Bespoke Courses As you’d expect, there are a wide variety of different sales training companies with varying methodologies and approaches, from those that offer older ‘push-pressure’ style techniques to ones which prefer newer style ‘buyer facilitation’ or … Readmore

Sales Training: Types & Methods Broadly speaking there are two main types of sales training courses. I. Bespoke Courses: Fully tailored to your company and delivered only to members of your staff, a bespoke course can take place at your … Readmore

Sales Training: The Benefits The modern business environment is akin to a precision engineering facility, the companies, departments and staff members within it like machines and instruments. We demand precise data from each; measurable statistics that record the expenditure, revenue … Readmore

A successful sales department is the keystone of any business. Whether your company is selling to consumers by phone or to large organisations face-to-face, a motivated, knowledgeable, honest and reliable sales team will add to your bottom line as well … Readmore